Customer Orientation for Effective Guest Engagement

GSC-CUO-I001-1 CCS-DGF-B001-1

About This Course

Enhance your ability to engage guests with our Customer Orientation course. Learn strategies to understand and meet guest needs, improve satisfaction, and build lasting relationships for a more successful and guest-centric experience.

 

Course duration: 12 hours

 

Session: 1.5 Days (Day 1: 9am – 6pm | Day 2: 9am – 1pm)

Who Should Attend

  • Adult learners who are preparing for career transition, job change, job role change or re-entry to the workforce.
  • Junior executive staff who would like to upgrade/refresh their existing knowledge and skills in this area
  • Supervisory staff from various industries, who needs to acquire the relevant knowledge and skills in this area to quickly fill up the performance gap and/or provide support to their respective organisations in the relevant areas;
  • Managerial level in the industry, supporting their respective organisations in managing change and ensuring resilience.

Course Outline

  • Introduction: Communication with Customer in Today’s Dynamic Workplace
  • Customer Needs Analysis
  • Customer Behavioural Patterns
  • Customer Experience Metrics
  • Customer Feedback Management System
  • Analyse and Evaluate Customer Needs
  • Responding to Customers
  • Suggest Potential Methods to Improve Customer Experience
  • Customer Feedback System Framework
  • Strategies to Customer Relationship Management
  • Customer Royalty Programme

Course Structure

  • Methodology

    Theory, show & tell, discussion, case study demonstration and hands-on practice

  • Assessment

    Project-based assessment will be conducted at the end of the course

  • Certificate

    Upon successful course completion, you will be awarded a SHATEC Certificate of Completion.

Course Fees

Full Course Fee incl. 9% GST S$ 235.44
View Payment Terms

* In accordance with the Budget 2022 announcement, the GST rate will be increased from:

(i) 7% to 8% with effect from 1 Jan 2023; and

(ii) 8% to 9% with effect from 1 Jan 2024.

9% GST will apply to full payments received by SHATEC from 1 January 2024 onwards.
Full payments received by SHATEC before 1 January 2024 will have no adjustment to the 8% GST.
Please refer to https://www.iras.gov.sg/ for more information on the GST rate change.

Payment Mode

The following payment modes are available:

  • Bank Transfer
  • PayNow
  • Credit Card
  • Internet Banking

SHATEC Institutes Pte Ltd (UEN: 198301550C) is an appointed CET Centre by SkillsFuture Singapore (SSG) for courses supported by SkillsFuture Credits (SFC) / funded by SSG. The funding Fostering Diversity & Inclusion in the Workplace (TGS-2023045833) is 08 August 2023 to 25 September 2025.

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